HP: Engineering Amazing Experiences

On Demand

It is no coincidence that the most innovative brands in the world are also leading the way in customer experience. Organizations need to invest and focus on the customer journey, service delivery and product design in order to thrive in this era of rapid disruption.

Watch Mike Nash and cross-functional members of HP's customer experience, product management and customer support teams, as they share their powerful story about scaling a CX program and using multiple sources of customer feedback to create a customer-centric approach to product design and service delivery.

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Watch to learn:

  • How to obtain buy-in and endorsement from leadership and cross-functional team participation

  • How to collect signals along the customer journey and use data to improve the product and service experience

  • The ideal governance model and key success factors to kick start a customer experience initiative



Mike Nash
Chief Technologist and VP, Customer Experience and Portfolio Strategy, Personal Systems